Editor-in-Chief Ishii's ``A Splendid Life of Extraneous Thoughts''

I want to do that, I want to do this. I want to enjoy life even more! Based on such greedy thoughts, we will deliver the daily life of editor-in-chief Ishii, who enjoys life full of distractions. This time's theme is the latest watch ``BR-X5'' released by ``Bell & Ross'', a watchmaker that is currently on the rise. The "Carbon Orange" version, which is limited to 500 pieces worldwide, is particularly interesting. Take a look first!

A mechanical wristwatch is a super analog tool that has the function of displaying the time, but it also serves as a companion for expressing yourself. It is already extremely difficult to balance function and design, and on top of that, all of this has to be contained within a case that is around 40mm at most... However, when it comes to us, we can say whatever we want, saying it's not a-nothing, no-no, no-no, no, let's all bow our heads for once to all the creators (lol). I suddenly thought about this when I was invited to "BELL & ROSS" the other day to attend the announcement event for their latest product "BR-X5". The two founders also visited Japan, and we had lunch together and were given a first look at the actual product.

The one that really caught my eye was the "Carbon Orange" version, which is limited to 500 pieces worldwide. The design of a circle inside a square is an iconic design unique to Coconti, but while following that DNA, there is a new large date disc at 3 o'clock and a circle-shaped power reserve display at 9 o'clock. As you can see, the design is innovative! The multi-layer structure sealed with four screws, and above all, the marble-like carbon case created an atmosphere of a new era of luxury sports. The interesting movement is made by the prestigious Kenissi company in Switzerland. It is a high-precision caliber that has obtained COSC-certified chronometer standards. This is a future standard rug sports watch confirmed!? It was checked.

Bell & Ross “BR-X5 Carbon Orange”
Automatic winding, DLC coated titanium, carbon fiber case (41mm), rubber strap, water resistant to 10 ATM, limited to 500 pieces worldwide. 1,474,000 yen.

"Bell & Ross Ginza Boutique"
4-9-13 Ginza, Chuo-ku, Tokyo
TEL 03-6264-3989


The place for lunch was ``Chasaku Kanedanaka'' in Omotesando.
The atmosphere is reminiscent of modern Japonism, and the taste is guaranteed.