Editor-in-Chief Ishii's ``A Splendid Life of Extraneous Thoughts''

I want to do that, I want to do this. I want to enjoy life even more! Based on such greedy thoughts, we will deliver the daily life of editor-in-chief Ishii, who enjoys life full of distractions. This time, we bring it to you again from Paris. Coverage of the 2024 Spring/Summer Paris Men's Collection. Louis Vuitton was the focus of attention this time! That's right, Pharrell Williams announced his first collection. The spectacle of the show itself has been reported in various media, but here we will talk about the surprise live performance that took place after the show. It was truly a historic moment.


The meeting point for the show is the dock in front of the Musée d'Orsay. At the prompting of the staff, we boarded the boat and rode slowly along the Seine River until we arrived at the Pont Neuf Bridge. The Louis Vuitton show by Pharrell Williams was right in front of Louis Vuitton's headquarters, and was on the Pont Neuf Bridge, which is said to be the oldest bridge in Paris. That alone shows the level of expectations placed on Farrell. Champagne was distributed and the show finally started around 22:00, when the sun finally set. I'll let you know the details later, but the surprise live performance after the show blew my mind!

Oh my God! Introducing Jay-Z, the godfather of hip-hop! The audience, including myself, went wild! After all, it's Jay-Z's live show. I had the illusion that the Pont Neuf Bridge was shaking. Just as the excitement was building, Jay-Z somehow beckoned... Well, no way!? No, no, that's it. Because...

Oh my God! Pharrell Williams, who had just finished his first show, appeared!!! I couldn't believe that two of the top hip-hop artists, Pharrell and Jay-Z, were performing live right in front of me. It was so exciting that I thought the Pont Neuf Bridge was going to collapse...

Pharrell's first show attracted worldwide attention. Celebrities are also super big! In addition to Rihanna and A$AP Rocky in the photo, Beyoncé and Zendaya also attended... This is now a violation.

Artist Takahiro Nishijima also visited from Japan. I talked to him a little bit, but he's a really nice guy! Having written this far, I still can't believe that I was there, but it was a great experience! It seems like I can't take my eyes off Louis Vuitton more and more.